Natural Nutrition and Exquisite Taste
Natural Grassland
Xilingol Grassland, located near 43.5°N latitude, covers a total area of nearly 180,000 square kilometers, falling within the prime livestock breeding belt. Boasting intact native vegetation and abundant forage plants, it is home for 426 identified species of medicinal plants and 116 species of high-quality forage grass. Endowed with ample water resources, the region’s rivers consist mostly of nutrient-rich mineral water—pollution-free and accessible for sheep to drink freely.
Inner Mongolia Lamb
The Ujumqin Lamb is a rare breed endemic to Xilingol Grassland. Approximately 20% of purebred Ujumqin lamb possess an extra thoracic or lumbar vertebra, totaling 14 ribs. Characterized by a long body, exceptional running ability, and a grazing habit of wandering for food, their meat is tender, juicy, and rich in protein with low fat content, free from muttony odor. Renowned for its "milky aroma when boiled in clear water," the Ujumqin lamb has long been hailed as "the Finest Lamb Under Heaven" and served as a tribute to the imperial families during the Yuan, Ming, and Qing dynasties.
Halal Slaughter
Adopting Islamic slaughter practices, each animal is slaughtered in a calm state by professional imams after religious recitations and blessings, with thorough bloodletting facilitated by electrical stimulation. Special emphasis is placed on animal welfare prior to slaughter: 12-24 hours of rest to alleviate transport fatigue, adequate access to water for physical recovery, a maze-like entry design to reduce anxiety, and pneumatic stunning treatment to minimize pain.
Advanced Technological Equipment
The enterprise strictly adheres to the ISO 9001 Quality Management System and HACCP Food Safety Management System. It employs a scientific aging process at 0-4°C for 12-48 hours. The slaughterhouse is equipped with fully automated production lines from Germany’s Banss, imported skin puller machines from the U.S.’s Chaves, and hydraulic shears, enabling the processing of one lamb every 7 seconds on average. A metal foreign body detection system is installed at the end of the cutting workshop.
